Int. Marketing Manager to create customer insights and build campaigns – 2777
Job Type: Contract
Positions to fill: 1
Start Date: Jan 30, 2023
Job End Date: Jan 29, 2024
Pay Rate: Hourly: Negotiable
Job ID: 126433
Location: Toronto
Int. Marketing Manager to create customer insights and build campaigns – 2777
Location: Toronto (Hybrid)
Duration: 1yr (possible extension)
Analysis and insight (65%)
• Create customer insight by independently analyzing data from using Tableau dashboards, or by directly pulling data from database with SQL
• Build hypothesis by analyzing base movements and partner with the respective teams to validate it with deep dive analysis.
• Analyzes campaign and program outputs and recommend changes to improve performance of campaigns/programs
Program / Campaign Management (35%)
• Build proactive campaigns and programs to mitigate churn and increase revenue
• Oversee the program execution end to end from idea generation to post analysis
• Brief communication team to create campaign communication materials
Requirements:
• 2 years of Marketing experience preferably in loyalty, churn, retention, or CRM (Telecommunication industry experience is an asset)
• Analytical in nature who can turn data into customer insight
• Experience with SQL, Excel, Word, Power Point are required
• Tableau and Power BI knowledge is preferable
Location: Toronto (Hybrid)
Duration: 1yr (possible extension)
Analysis and insight (65%)
• Create customer insight by independently analyzing data from using Tableau dashboards, or by directly pulling data from database with SQL
• Build hypothesis by analyzing base movements and partner with the respective teams to validate it with deep dive analysis.
• Analyzes campaign and program outputs and recommend changes to improve performance of campaigns/programs
Program / Campaign Management (35%)
• Build proactive campaigns and programs to mitigate churn and increase revenue
• Oversee the program execution end to end from idea generation to post analysis
• Brief communication team to create campaign communication materials
Requirements:
• 2 years of Marketing experience preferably in loyalty, churn, retention, or CRM (Telecommunication industry experience is an asset)
• Analytical in nature who can turn data into customer insight
• Experience with SQL, Excel, Word, Power Point are required
• Tableau and Power BI knowledge is preferable
