Junior Web Content Specialist with CMS tools, HTML and JIRA to deploy online marketing campaigns for a tax product - 25501127

Our client in the financial software solutions industry is looking for a Junior Web Content Specialist with CMS tools, HTML and JIRA to deploy online marketing campaigns for a tax product - 25501127

Location: Downtown Toronto

Duration: 12-month Contract (Hybrid - tues & thurs in office)

Responsibilities:

• Collaborate closely with marketing, product, and the creative and development teams to gather detailed production requirements and acceptance criteria.
• Author customer-facing web content, following detailed design and copy standards and managing version controls for updates.
• Lead the set-up of conversion optimization experiments and personalization campaigns.
• Implement tags working collaboratively with our technology and development teams.
• Maintain and optimize all tags used by the business.
• Troubleshoot and test tagging implementation using debugging tools. 

Must Haves:

• Experience as a Web content Specialist
• CMS tools (E.g. -Wordpress, Drupal etc.)
• JIRA
• HTML

Nice to Have:

• Website tag management tools (Tealium OR Google Tag Manager)